HOTEL WAR ERUPTS: Seattle Shocks Industry—Hyatt STEALS Hilton!

HOTEL WAR ERUPTS: Seattle Shocks Industry—Hyatt STEALS Hilton!

January feels like a pause, doesn't it? The festive rush is over, but winter’s grip remains firm. Yet, for some, the new year ignites a different kind of energy – a chance to explore, to discover hidden corners of the world. My own January began with a whirlwind journey, from the sophisticated elegance of The Madrid Edition, boasting a lobby that exudes effortless style, to the enchanting riads of Morocco and a breathtaking 24 hours immersed in the splendor of La Mamounia in Marrakech.

The world of travel never sleeps, and the hotel industry is a constant current of innovation and change. January proved to be no exception. Marriott expanded its reach with a unique safari camp in Tanzania, now accessible with Marriott Bonvoy points. Simultaneously, Six Senses announced a stunning new location in southern Utah, while Hilton unveiled a fresh, apartment-style brand designed for extended stays.

In Texas, a vibrant art destination, Hall Arts Hotel in Dallas, has joined the Marriott Bonvoy program under the Autograph Collection. This isn’t just a hotel; it’s a curated experience. Guests are greeted with a glass of wine from the owner’s estate and discover the hotel’s impressive art collection through thoughtfully placed postcards. A transformation is underway, promising an even more refined experience.

Airbnb is elevating the in-stay dining experience, partnering with CookUnity to offer meals crafted by celebrity chefs delivered directly to your door. Imagine savoring Korean beef quesadillas by Esther Choi or pappardelle with pork ragu by John DeLucie, all within the comfort of your Airbnb. This service is currently available in over twenty states, adding a new layer of convenience and culinary delight to your travels.

For ski enthusiasts, a luxurious escape awaits in Utah. In 2028, a ski-in, ski-out Waldorf Astoria will open in Deer Valley East Village, just 40 minutes from Salt Lake City. Beyond the impeccable service and signature Peacock Alley, the resort will feature a breathtaking outdoor pool and hot tub seemingly suspended over the ski run itself. It joins a growing collection of points-friendly hotels in the area.

Seattle’s Hotel 1000 has made a significant shift, leaving Hilton’s LXR Hotels & Resorts to join Hyatt’s Unbound Collection. This move signals a commitment to independent, lifestyle-focused luxury, adding another compelling option to Hyatt’s already impressive portfolio in the city.

IHG is expanding its lifestyle offerings with the introduction of Ruby Hotels to the United States. Launching in Chicago in 2027, the transformed Inn of Chicago will offer 412 rooms, a stylish bar, and a rooftop terrace, embodying Ruby’s signature “lean luxury” and relaxed charm.

Bora Bora just became even more enticing. The Westin Bora Bora Resort & Spa has unveiled stunning new beach villas, offering a seamless indoor-outdoor experience. Picture private decks overlooking the lagoon, freestanding soaking tubs, and the signature Westin Heavenly Bed – a perfect haven for families seeking paradise.

Scottsdale, Arizona, welcomes the Kimpton Miralina Resort & Villas Paradise Valley, a sprawling 40-acre retreat nestled between Camelback and Mummy mountains. With 224 rooms, 36 casitas, six pools, and a chef-driven restaurant, it’s a destination in itself.

London’s wellness scene is about to get a boost. The long-awaited Six Senses London will finally open its doors in March, offering 109 rooms in the Bayswater neighborhood. This swanky hotel promises a holistic experience, perfectly positioned near Kensington Palace and Notting Hill.

The travel landscape is constantly evolving, offering new and exciting possibilities for those who seek them. From luxurious resorts to innovative dining experiences, the world is waiting to be explored.