Best Buy has kicked off its annual "Black Friday in July" sale, offering a wide range of discounts on top brands and popular products. The sale, which typically competes with Amazon's Prime Day event, runs through July 26 and features new deals every day.
The "Black Friday in July" sale is open to all customers, and no membership is required to shop. However, Best Buy offers a paid subscription service, My Best Buy Plus, for $49.99 per year and My Best Buy Total for $179.99 per year. Members receive faster free shipping, exclusive prices and deals, an extended 60-day return window on most products, and access to select sales.
Best Buy's sale includes discounts on TVs, laptops, headphones, video games, electric bikes, and more. Some of the top deals include:
Apple AirPods Max: $483 (originally $549.99)
Samsung Galaxy S26 256GB (Unlocked): $749.99 (originally $899.99)
Beats Studio Pro: $199.99 (originally $349.99)
TCL 65" Class QM5K Series 4K UHD QD-Mini LED Smart TV with Google TV: $399.99 (originally $899.99)
Apple 11-inch iPad Air M3 chip Built for Apple Intelligence Wi-Fi + Cellular 1TB: $749.00 (originally $1,249.00)
HP OmniBook 3 - 14" 2K OLED Laptop: $499.99 (originally $599.99)
Apple AirTag 4 pack (2nd generation): $89.00 (originally $99.00)
Shokz OpenFit 2+ Open-Ear True Wireless Bluetooth Earbuds: $159.99 (originally $199.99)
Hisense 75" Class UR8 RGB MiniLED Series UHD 4K HDR Smart Google TV: $1,699.99 (originally $2,499.99)
In addition to these deals, other discounts include:
Apple AirPods Pro 3 Noise Cancelling Heart Rate Wireless Earbuds: $199.99
Apple Watch Series 11 (GPS, 42mm, S/M Black Sport Band): $299.00
Jackery Explorer 1000 v2 1070Wh LiFePO4 Battery Portable Power Station: $459.00
TCL Tab A1 Plus 128GB 12.2" Tablet With Expandable Storage: $239.99
Sony WH-1000XM5: $248.00
Amazon Fire TV Stick 4K Select: $21.99
Ring Battery Doorbell (newest model): $69.99
These deals are selected by Best Buy's commerce team and are subject to change. Customers can shop the "Black Friday in July" sale online or in-store, and new deals will be added every day.
