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Tech July 18, 2026

Apple Music Raises Subscription Prices Starting Next Month

Apple Music Raises Subscription Prices Starting Next Month

Apple has increased the price of Apple Music and several Apple One bundles, marking another adjustment to its product pricing in recent weeks.

The individual Apple Music plan now costs $11.99 per month, up from $10.99. The family plan rose to $19.99 from $16.99, and the student plan increased to $6.99 from $5.99.

Apple One bundle pricing also changed. The family tier moved to $27.95 from $25.95, and the premier tier rose to $39.95 from $37.95. The individual Apple One plan remains unchanged at $19.95.

This follows a previous increase in October 2022, when the individual plan rose from $9.99 to $10.99 per month. Apple had also raised Apple TV+ pricing to $12.99 per month last August but did not adjust Apple One at that time.

Apple Music remains less expensive than a leading competing music streaming service, which charges $12.99 per month for its premium tier. The competitor raised its price earlier this year.

Apple attributed the increases to rising licensing costs. The company’s services division, which includes App Store purchases and subscriptions, continues to be a major growth area, with nearly $31 billion in revenue reported last quarter.

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