For over a century, the White House has radiated a unique warmth during the Christmas season, a tradition that transcends political divides. It’s a time when the President’s residence feels less like a center of power and more like a beacon of continuity and shared joy. But the spirit of the holidays hasn’t always been confined within those historic gates.
Like families across the nation, presidents and first ladies have long embraced the tradition of sending Christmas cards – a personal way to extend well wishes, express gratitude, and occasionally, offer a subtle glimpse into their perspectives. The story of this tradition, however, is one of fascinating evolution, beginning with humble origins.
The exact moment the presidential Christmas card was born remains a bit of a mystery, though it likely started informally in the late 1800s. Early greetings were likely reserved for a small circle of friends and acquaintances. It wasn’t until 1927 that President Calvin Coolidge formalized the practice, responding to numerous requests for a holiday message.
Coolidge penned “Season’s Greetings” by hand, showcasing his distinctive and elegant cursive. This simple, heartfelt message was then published in newspapers nationwide, instantly launching a tradition that would grow in scale and significance with each passing year. It was a personal touch that resonated deeply with the public.
Subsequent presidents built upon Coolidge’s foundation. Dwight Eisenhower expanded the recipient list to include key figures like Cabinet members and ambassadors, while Richard Nixon took the tradition a step further by initiating mass printing. Suddenly, 40,000 people were receiving a White House Christmas card – a logistical feat unimaginable just decades earlier.
Today, the printing and distribution of these cards are managed by the Republican and Democratic national parties. While precise numbers remain undisclosed, estimates suggest that over 1.5 million cards were printed during George W. Bush’s presidency, a figure that has continued to climb under subsequent administrations.
The evolution hasn’t stopped with printed cards. The White House has embraced the digital age, utilizing social media to share official Christmas portraits and extend the reach of the President’s message to a wider audience than ever before. This allows for an immediate and personal connection with citizens across the country.
This year’s official portrait, featuring President Donald Trump and First Lady Melania Trump, expands upon her 2025 theme, “Home is Where the Heart is.” Inspired by the complexities of motherhood and professional life, the theme emphasizes the power of love and connection.
“This Christmas, let’s celebrate the love we hold within ourselves, and share it with the world around us,” the First Lady stated. Her message beautifully encapsulates the enduring spirit of the season – a reminder that home, and the warmth it represents, can be found wherever we are, filled with grace and endless possibilities.
